- Planning B2B sales & marketing strategies & activities for various tech products in cyber security, video analytics AI
- Involve in integrated sales & marketing campaigns with focus on digital components, campaign setup & execution
- Work closely with sales team & other stakeholders to meet objectives, goals & KPIs
- Explore latest digital tools and technologies for Marketing, along with managing digital campaigns/platforms like website, partner relationship management portal, SEO, SEM, Webinar, Social Media handles (Youtube, LinkedIn..), videos, e-brochures, emailer campaigns, other marketing content
- Manage content creation activities
- Manage Email & CRM Marketing
- Manage local & regional partners to align marketing efforts and ensure compliance to brand guidelines
- Analyse & prepare post campaign reports
Requirements:
- Good communication skills, fluent in English
- Detail-oriented, organised and can multitask
- Digitally savvy
- Motivated and proactive
- Experience in B2B tech industry would be an advantage