[CIMB] Digital Banking Growth and Engagement Specialist SG

Published: about 22 hours ago

Responsibilities:

Business Performance and Management

  • To evaluate and identify customers' needs and provide solutions/options in the area of digital sales journey

  • Analyze Mass customer base and identify xsell opportunity, follow by curating sales campaigns that will aid in the xsell effort

  • Engagement of existing customer base through digital campaigns that will lead to increased Clicks app usage and traffic flow to corporate site

  • Management and organization of campaigns/webinars

  • Tracking and analysis of campaigns/seminar which includes ROI, success factor and documentation

  • Liaison for cross border initiatives (mainly SGMY), includes management and organization

  • Market research and analysis on current customer trends, digital trends which will be referenced for future campaigns

  • Ensure completeness and accuracy in campaigns’ execution

Regulatory Compliance

  • Ensure compliance with Group Policy and Standards and procedures of the Bank

  • Ensure proper screening of vendors that will be utilized for external events

Requirement:

Qualifications

  • Degree or Diploma with local institution

Competencies/Skills

  • Networking

  • Negotiation

  • Self starter

  • Good articulation

  • Well versed in Digital Banking, Presentation, and usage of MS Word/Excel/PowerPoint