(Gardenia Foods) Marketing Executive

Location: Singapore
Discipline: Marketing & Communications
Contact email: bms_opec_events@e2i.com.sg
Published: 10 days ago
Startdate: 14 March 2023 - 14 March 2023


Act as the category champion, deliver and execute integrated marketing programs/campaigns and communications across sales channels. This includes working with internal stakeholder and external agencies - ATL, social, BTL, packaging, premium suppliers, PR, digital, printers, marketing partners etc

Work closely with channel team on trade marketing programs which include launch kit, trade presenter and trade marketing activities

Handle product complaints relating to the category(s)

Monthly tracking of competitors’ developments and activities which include bread and other bakery brands.

Work with Product Development team on new product ideation based on category trends and insights

Work with Production not limiting to Gardenia owned subsidiaries on production innovation and renovations

Monthly report on category performance

Monitor A&P expenditure within budget

Job requirements:

Proficient in Excel, Word and Powerpoint

Possess excellent project management skills

Data savvy and high level of analytical skills

Excellent communication, interpersonal & presentation skills

Independent, proactive, and able to work as a team in ambiguous environment

Sales experience will be an added advantage