Regional Marketing Manager APAC

Location: Singapore
Discipline: Marketing & Communications
Job type: Permanent
Contact email: career@bcg-rise.com
Job ref: 308103
Published: 21 days ago

KEY RESPONSIBILITIES

  • Design with local markets their portfolio strategy to deliver ambitious growth, based on a sound understanding of their market potential

  • Work closely with both global and local teams to align on clear marketing strategies, build robust execution plans & monitor progress

  • Ensure the creation of thorough & innovative brand plans by local brand managers, building on deep customer understanding and cross-functional discussions

  • Ensure a successful launch of our new products, especially in the Diabetic Foot Ulcer area

  • Support the digital transformation of Urgo Medical in APAC for marketing activities (webinars, social media campaign, etc.)

  • Reinforce Urgo Medical reputation in APAC through a strong PR & market shaping plan, strengthening our relationship with KOLs & organizing impactful events

  • Ensure all countries have the right market access processes & capabilities to maximize our tenders & listing winning rates

  • Collaborate with General Managers and other key business stakeholders across the APAC organization to develop & drive strategic projects

  • Keep reinforcing the network of Marketing leaders across the region, coaching them, sharing best practices & fostering a high performance culture

  • Optimize the usage of the APAC marketing budget, investing in high-impact projects

  
PROFILE

  • The candidate has a proven track record in marketing

  • S/he has the ability to understand a market, build a marketing strategy and execute it through successful pragmatic action plans;

  • S/he has a previous experience in Healthcare

  • S/he can identify and develop talents to reinforce internal capabilities and build a performance driven team

  • S/he has a good business acumen & problem solving approach

  • S/he is able to drive change

  • S/he’s is at ease in international environment & capable of establishing strong collaboration with diverse cultures on all organizational levels

  • S/he is a high performer, results-oriented, with strong accountability and able to prioritize

  • S/he able to embody Urgo DNA & Urgo Medical culture, and contribute to spread it across the Region

  
SKILLS

  • Agile, fast learner

  • Good leadership

  • Strong EQ with humility, with coaching and empowerment capabilities

  • Good strategic thinking abilities, able to shape a vision– as well as being a doer

  • Strong results-orientation

  • Team player with the ability to drive, motivate and delegate

  • Excellent communication skills

  • Ability to convince others and promote new projects

  • International mindset, open-minded

  • Strong business ethics