[Robert Walters] Senior Education Marketing Specialist

Location: Singapore
Job type: Permanent
Contact email: gwendelyn.tan@robertwalters.com.sg
Job ref: CM8EBO-66F2C5EA
Published: 30 days ago
Startdate: 14 May 2024 - 14 May 2024

​Our client is a global leader in the financial marketplace, with a deep commitment to shaping the future of industries worldwide. They are currently seeking a Senior Education Marketing Specialist to join their team in Singapore, which offers an exciting opportunity to be part of a dynamic team that delivers best-in-class educational content through various platforms. You will work closely with the Education Director in APAC to execute education programs.

What you'll do:

As a Senior Education Marketing Specialist, you will play a pivotal role in shaping the education strategy of our client's organisation. Your primary responsibilities will include supporting the execution of education programs, developing engaging content, and managing training requests from various teams. You will also collaborate with marketing managers to ensure that events are supported with appropriate educational materials. Additionally, you will be responsible for evaluating the effectiveness of marketing initiatives and communicating insights to stakeholders. This role offers an exciting opportunity to make a significant impact on our client's educational offerings.

  • Support the local go-to-market education strategy in collaboration with the Head of Education and regional education director

  • Manage content and training requests from Marketing, Product and Sales teams

  • Assist Regional Education Director in managing Asia based external faculty

  • Work with marketing managers to ensure event support includes proper educational materials

  • Support client communications and campaigns with relevant educational content

  • Review content produced for local usage, managing reviewing process for all modules, papers, and courses

  • Evaluate marketing effectiveness to determine highest value initiatives

  • Analyse metrics to understand if goals were met, what we learned and what drove high quality leads and engagements

  • Communicate insights consistently with stakeholders on respective projects

  • Explore education collaboration with trade associations, universities

What you bring:

The ideal candidate for the Senior Education Marketing Specialist role is a highly motivated individual with a strong background in project management and strategic support. You should have a minimum of 4 years of experience in these areas, along with content marketing and digital campaign management. Excellent writing and presentation skills are essential for this role, as well as familiarity with Microsoft Office products, Google Analytics, and Salesforce. A high level of independence, energy, and strong project management skills are also required. Fluency in one of the major Asian languages would be an added advantage.

  • Bachelor’s degree in Business Administration, Marketing, Finance, Economics, Communications, or equivalent

  • A minimum of 4 years of experience in project management or strategic support

  • Experience in content marketing and digital campaign management

  • Excellent writing and presentation skills specifically utilizing PowerPoint as well as familiarity in Microsoft Office products, Google Analytics and Salesforce

  • High level of independence, energy, and strong project management skills

  • Strong collaboration and communication skills

What sets this company apart:

Our client is a global leader in the financial marketplace, offering a unique opportunity to impact markets worldwide. They invest in their employees' success, fostering an environment where individuals can grow professionally while working alongside a team of experts. The company values problem solvers, difference makers, and trailblazers. They offer a collaborative work environment where everyone's contribution is valued.

What's next:

Ready to shape the future of education in the financial marketplace? Apply now!

Apply today by clicking on the link provided. We look forward to receiving your application!

Do note that we will only be in touch if your application is shortlisted.
Robert Walters (Singapore) Pte Ltd
ROC No.: 199706961E | EA Licence No.: 03C5451
EA Registration No.: R2198474 Gwendelyn Tan