[AIT] Marketing Campaign & Event Manager (MAX 4118)

Contact email: careersrise@bcg.com
Job ref: MAX 4118
Published: about 5 hours ago
Startdate: 22 October 2024 - 22 October 2024

Job Title: Marketing Campaign & Event Manager (MAX 4118)

 

Work location: Central

Duration : 12 months contract

No. of resources needed: 1

 

Monthly Basic Salary: $4000 - $6000

Job description

 

 

As part of the SME marketing team, this role embedded with the SME product, sales & servicing teams to translate business priorities into marketing activation and engagement opportunities to achieve the objectives of

 

1) Building affinity with existing customers

2) Engage existing customers to upsell and cross-sell

3) Activate and engage “new to bank” potential prospects.

 

The 2nd part of the scope would be to develop engagement tactics aligned with business outcomes through the Business Class engagement program as the community manager

(Developing engagement calendar, executing events, tracking success of events)