We are looking for:
1. Online marketing manager / senior executive to handle, own and deliver on our online marketing initiatives.
The job entails:
Setting up KPIs for marketing initiatives
Identifying enablers to achieve the objectives e.g. Content and publication engine; Automation engines; New landing pages; Advertising campaigns; CRM for tracking and records; Research tools; Overall reporting tools
Internal testing and implementation of tools like AHRefs, Lookr, HubSpot CRM etc.
Setting up a brief for external agencies for tracking
Setting up and monitoring budgets on marketing initiatives and results achieved in terms of MQLs
For this role, we are looking for:
Self-starters who can work with minimal oversight and manages the activities through objectives.
Mandarin proficiency and great English communication skills.