Company: ADERA Global Pte Ltd
Job Title: Marketing Manager
Report To: Group CEO
Key Responsibilities
- Coordinates with Sales team to market products by developing and implementing marketing and advertising campaigns.
- Coordinates with Sales team’s analysis and forecasts to implement marketing and advertising campaigns by preparing marketing and advertising strategies, plans, and objectives; planning and organizing promotional presentations; and updating calendars.
- Keeps promotional materials ready by coordinating requirements with sales team and keeping track of market trends and new product information.
- Researches competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases.
- Plans meetings and trade shows by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists.
- Monitors budgets by comparing and analyzing actual results with plans and forecasts.
- Updates job knowledge by participating in educational opportunities and reading trade publications.
- Increasing brand awareness and market share.
- Coordinating marketing strategies with the sales, financial, public relations, and production departments.
- Overseeing branding, advertising, and promotional campaigns.
- Managing the marketing department's staff.
- Preparing and presenting quarterly and annual reports to senior management.
- Promoting our brand at trade shows and major industry-related events.
- Keeping informed of marketing strategies and trends, campaigns and other promotional activities.
Job Requirements
- Bachelor's degree in marketing, business administration, or similar.
- At least two years' experience as a marketing manager.
- Proficiency in electronic marketing automation software
- Extensive knowledge of marketing strategies, channels, and branding.
- Superb leadership, communication, and collaboration abilities.
- Exceptional analytical and problem-solving skills.
- Strong time management and organizational abilities.