Media Planner / Senior Media Planner

Location Singapore
Discipline: Marketing & Communications
Job type: Permanent
Contact email: career@bcg-rise.com
Job ref: 267893
Published: 3 months ago

Company: Publicis Groupe Media & Digital

Job Description
We are hiring for various client-facing and operational teams with integrated planning and activation capabilities, covering all analog & digital channels including programmatic & biddable platforms.

If you are strong in creatively integrating both traditional and digital elements into the overall media mix while managing the day-to-day planning, buying, implementation, optimization, and reporting requirements to meet client objectives, we want to talk to you!

As a Media Planner / Senior Media Planner, you will support your Manager in integrated media planning and buying. Specifically, you will be involved in:

Planning

  • Partner with your Manager to develop media strategy, channel recommendations, and prepare the detailed media flow plan

  • Liaise with media owners for proposals

  • Engage clients and creative agencies on day to day operations, competitive tracking & reviews, media trend updates, and various campaign reports on local/regional/global levels


Buying

  • Negotiation with media owners for better rates and value adds

  • Booking of ads – both managed service and self-service

  • Prepare Copy Instructions/material specs, liaise with media vendors & creative agencies for material submission

  • Digital ad operations – campaign set up on self-serve platforms, tagging of ads and client’s site, and ensure ads are properly served and tags are firing

  • Monitor ads during campaign period, weekly digital reporting, end of campaign reporting, and reconciliation of final costs for finance billings.


Desired Skills and Experience

  • At least 1 to 2 years of media experience across both traditional and digital media

  • Senior Media Planner (3-4 years of experience)

  • Meticulous, able to organise and prioritise tasks and work under tight timelines

  • Resilient to change and willing to keen to learn new skills

  • Strong communication skills, both written and verbal, with internal and external parties

  • Good with numbers