Company: Publicis Groupe Media & Digital
Job Description
We are hiring for various client-facing and operational teams with integrated planning and activation capabilities, covering all analog & digital channels including programmatic & biddable platforms.
If you are strong in creatively integrating both traditional and digital elements into the overall media mix while managing the day-to-day planning, buying, implementation, optimization, and reporting requirements to meet client objectives, we want to talk to you!
As a Media Planner / Senior Media Planner, you will support your Manager in integrated media planning and buying. Specifically, you will be involved in:
Planning
Partner with your Manager to develop media strategy, channel recommendations, and prepare the detailed media flow plan
Liaise with media owners for proposals
Engage clients and creative agencies on day to day operations, competitive tracking & reviews, media trend updates, and various campaign reports on local/regional/global levels
Buying
Negotiation with media owners for better rates and value adds
Booking of ads – both managed service and self-service
Prepare Copy Instructions/material specs, liaise with media vendors & creative agencies for material submission
Digital ad operations – campaign set up on self-serve platforms, tagging of ads and client’s site, and ensure ads are properly served and tags are firing
Monitor ads during campaign period, weekly digital reporting, end of campaign reporting, and reconciliation of final costs for finance billings.
Desired Skills and Experience
At least 1 to 2 years of media experience across both traditional and digital media
Senior Media Planner (3-4 years of experience)
Meticulous, able to organise and prioritise tasks and work under tight timelines
Resilient to change and willing to keen to learn new skills
Strong communication skills, both written and verbal, with internal and external parties
Good with numbers