Product Manager | Consumer Engagement & Gamification

Location Singapore
Discipline: Marketing & Communications
Job type: Permanent
Contact email: career@bcg-rise.com
Job ref: 263177
Published: 4 months ago

Context of the role:
 
Unique Opportunity to join a global fintech start-up and be part of the core-team that builds a platform for one of the fastest growing fintech sectors and helping clients solve the hardest challenge they have; how do you leverage data & deliver real-time moments to keep customers engaged and retained?


Reporting to the Chief Product Officer, the Consumer Engagement & Gamification product manager is responsible for partnering with design, technology and together with its clients build out consumer engagement strategies, tactical solutions and being the voice of the customer as we build out our global platform capabilities.
 
You Will:
 
● Listen & interpret the data and understand shifting market & consumer trends.
● Develop a deep understanding of clients and make data-driven decisions for design or improvements with internal designers.
● Contribute to building engagement strategy by using behavioral design and gamification frameworks.
● Understand service audience and other influencers through market research, data, engagement to influence usage and drive retention.
● Ability to write product feature specifications and perform product trainings.
● Participate in architecture design and review
 
You should have:
 
● Bachelor’s Degree in Marketing or any relevant background
● Ideally with minimally 6-8 years of working experience as a product individual
● Combine knowledge of gaming, gamers and communities with creativity & extreme level of detail to provide information and service to drive outcomes.
● Previous work in mobile marketing/interactive platform environment would be advantageous.
● The ability to understands and build narratives and grow relationships through that approach.
● Experienced in multi-platform products/service.
● Experienced in working with project management and requirement prep tools (Jira, Confluence, etc.)
● Someone who is willing to continuously develop themselves through upskilling courses.
● Pro-active and a can-do attitude with the passion for customer experience and success
 
Why Join Us:
 

  • Opportunity to fill in the blanks and build something from scratch

  • Part of the core team that helps to lay the foundations

  • Being Part of an international FinTech with teams in Singapore, Vietnam and US