[RW] Regional Head of Communications

Contact email: allie.teh@robertwalters.com.sg
Published: 3 days ago

​An exceptional Singapore based opportunity awaits for an accomplished communications professional to take on a pivotal leadership role as Regional Head of Communications for the Asia region. This position offers you the chance to shape and elevate the presence of one of the world’s most prestigious luxury brands, driving regional and local communication strategies that align with global standards. You will be at the forefront of orchestrating high-impact product launches, lifestyle events, and marketing activations, all while ensuring premium brand messaging across diverse markets. The organisation is renowned for its commitment to excellence, innovation, and continuous improvement, providing a supportive environment where your expertise in media relations, digital communications, and team leadership will truly shine. With a focus on collaboration, best practice sharing, and professional development, this role promises both challenge and reward in equal measure. Flexible working opportunities and exposure to international markets further enhance the appeal of this unique career move.

What you'll do:

As Regional Head of Communications for this prestigious luxury Automotive brand, you will play a central role in shaping how the organisation is perceived across diverse markets. Your day-to-day responsibilities will involve crafting robust communication strategies that resonate locally while remaining true to global standards. You will coordinate major product launches and lifestyle events that capture public imagination; work hand-in-hand with headquarters to maintain message consistency; guide a high-performing team towards shared goals; nurture vital relationships with media partners; oversee digital campaigns that maximise reach; manage crisis situations with sensitivity; supervise content production tailored for different platforms; allocate resources wisely; and ensure every initiative reflects the brand’s premium positioning. Success in this role means not only delivering outstanding results but also inspiring those around you through your collaborative approach.

  • Develop comprehensive regional communications strategies that build awareness of products, services, and marketing activities across the region.

  • Coordinate and implement communication plans for new product launches, lifestyle events, and marketing activations in line with global directives.

  • Liaise closely with headquarters on all communication matters to ensure consistency in messaging and leverage synergies between regions.

  • Directly manage the Digital Communications Manager while providing functional supervision to regional Communications Managers in Australasia, Japan, Dubai, and other markets.

  • Foster collaboration among regional teams by encouraging best practice sharing and supporting professional growth opportunities.

  • Ensure consistent premium brand messaging across all channels by overseeing storytelling efforts tailored to each market.

  • Oversee crisis communication and reputation management activities by providing guidance during sensitive situations to protect brand integrity.

  • Build strong relationships with key media outlets, influencers, partners, and industry stakeholders throughout the region.

  • Supervise the creation and distribution of press materials, media kits, executive communications, and ensure their relevance for local audiences.

  • Manage the regional communications budget efficiently while tracking ROI on campaigns and overseeing agency relationships.

What you bring:

To excel as Regional Head of Communications in this influential role, you will bring extensive experience from senior positions within multinational organisations—ideally those operating at the intersection of luxury branding and cross-cultural engagement. Your background should include hands-on involvement in designing multi-market communication strategies that drive awareness while respecting local sensibilities. You are adept at building trusted relationships with media representatives; guiding teams through periods of change; producing compelling content for various platforms; managing budgets effectively; navigating crisis scenarios diplomatically; leveraging digital tools for campaign success; presenting ideas persuasively to diverse audiences; adapting quickly when priorities shift; nurturing talent within your team; maintaining composure under pressure; demonstrating empathy towards colleagues from different backgrounds; showing flexibility regarding working hours or travel requirements—and above all else—upholding the highest standards of professionalism expected from a leader representing an iconic luxury brand.

  • Bachelor’s or Master’s degree in Communications, Public Relations, Marketing or related field is required for this senior position.

  • At least ten years’ experience in communications roles with five years spent managing teams within multinational environments is essential.

  • Proven expertise in developing integrated communications strategies for high-end or luxury brands is highly valued.

  • Demonstrated ability to execute successful media relations campaigns including event promotions and brand storytelling across multiple channels.

  • Experience working with channel partners or dealer networks (B2B) is considered an advantage for this role.

  • Deep understanding of cultural differences and media landscapes across Asia markets is crucial for effective stakeholder engagement.

  • Track record of planning, executing, monitoring, and evaluating complex communications campaigns using analytics tools to measure impact.

  • Exceptional interpersonal skills are needed to communicate ideas clearly to internal teams as well as external stakeholders at all levels.

  • Fluency in English (verbal/written) is mandatory; proficiency in additional languages such as Japanese would be beneficial.

  • Willingness to travel frequently within the region and internationally as business needs dictate.

What sets this company apart:

This organisation stands out globally as an emblem of excellence within the luxury sector—renowned not only for its legendary products but also its unwavering dedication to quality storytelling. Employees benefit from being part of a close-knit yet international community where collaboration is encouraged at every level. The company invests heavily in training opportunities so you can continue growing professionally alongside some of the industry’s most knowledgeable experts. Its inclusive culture values diversity of thought while promoting flexible working arrangements designed to support your wellbeing. By joining this team, you become part of a legacy built on passion for perfection—a place where your contributions are recognised as integral to ongoing success across continents.