Job Responsibilities:
- Administer and create engaging and viral social content to make it #trending (Shareable Content)
- Stay up-to-date with changes in all social platforms ensuring maximum effectiveness
- Assist with streamlining social media accounts to ensure uniform content and tone of voice
- Collaborate with other members to create social ‘buzz’ regarding new product launches and campaigns
- Build and execute social media strategy through competitive research, platform determination, benchmarking and audience identification to achieve marketing targets
- Track, monitor and understand content performance through insights and analytics
- Continuously improve by capturing and analyzing the appropriate social data/metrics insights and best practices, and then acting on the information
- Conceptualise new ways to promote Let’sBolt and optimise its pages to connect with audiences
- Perform community building proactively by monitoring and replying followers to ensure Let'sBolt offers the best user experience
- Copywriting Skill- Ability to write for different platforms, including but not limited to, mobile apps and websites campaigns, emails, news releases, and blogs
Educational Qualification/ Experience / Skills and Competencies Requirements:
- 1-2 years working experience in social media marketing or as a digital media specialist
- Creative, curious, and analytical
- Excellent verbal and written communication skills
- Interest in marketing, communications, social media and reputation management
- Willing to work in a start up